SEARCH  ENGINE  OPTIMIZATION


SEO stands for “search engine optimization.” In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for:

Products you sell.

Services you provide.

Information on topics in which you have deep expertise and/or experience.The better visibility your pages have in search results, the more likely you are to be found and clicked on. Ultimately, the goal of search engine optimization is to help attract website visitors who will become customers, clients or an audience that keeps coming back.



TYPES OF SEO   ? 

1   ON PAGE SEO

2   OFF PAGE SEO 

3   TECHNICAL SEO

       WHAT IS ON PAGE SEO   ?

 On-page SEO (also called on-site SEO) is the process of optimizing your webpage content for search engines and users. Common tasks associated with on-page SEO include optimizing for search intent, title tags, internal links, and URLs.Search engines like Google look at the page's content to check whether a page matches a user’s search intent. And if the search engine decides the page will be useful to the user, it will display it higher in search results.Below, we’ll cover different techniques for optimizing your site for on-page.

      WHAT IS OFF PAGE SEO   ? 

Off-page SEO" (also called "off-site SEO") refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs) and to influence how people discover and engage with your content. Is a strategy for bringing attention and authority to your site, and when combined with on-page SEO and technical SEO, off-page SEO can help you meet your goals for search visibility, crawling, indexing, traffic, and conversions.Off-page optimization seeks to improve the perception both search engines and people have of a site’s:

       WHAT IS TECHNICAL SEO   ?

Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Important elements of technical SEO include crawling, indexing, rendering, and website architecture.

















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